A visual identity for Raveena Aurora's Lucid Tour
Brief:
Raveena Aurora an American music artist asked me to design a visual identity for her Lucid album tour.
Solution:
She wanted something ultra feminine with a 1970s feel to tie in with her unique personal style. I wanted the icon to be fluid and intricate rather than too graphic; like something Raveena would have sketched out herself.
I pin-pointed the most vibrant colours from the image above to inspire colour shape and form in my design. All were incorporated into the simple mushroom shape that she wanted as the most prominent visual of all.
