Money off promotional voucher for Park Chinois
Brief:
Park Chinois is a sophisticated entertainment venue in Mayfair. I was asked to produce a promotional voucher to celebrate Chinese New Year 'The Year of The Rat'.
Solution:
Because the promotion was about value, I used A Chinese New Year tradition where family members pass on money to their loved ones in red envelopes.
I used simple iconography to keep the design premium..
